About - Main 2021 (to be deleted)
We envision a future where every cyclist on the planet is inspired and enabled to live out their cycling potential. Our mission is to inspire cyclists to explore their potential and to create products that enable them to live out that potential.
The Team
GripGrab is a family run business. Founded by brothers the Krøyer brothers in 2000, GripGrab is today run by CEO Martin Krøyer and CPO Kristian Krøyer.
Our values remain the same: Building a brand of products that make sports more enjoyable no matter how cold, wet or windy it is. Our ambitions are high, and we strive every day to become the worlds leading sport accessories company.
History
Launched in Denmark, where the brand is still headquartered, there are now Gripsters across Europe and further afield in Pakistan. Products are sold worldwide, directly and through our Third Party Retail partners.
Responsibility
We want to exist on this planet in a responsible way and to us, our responsibility is clear and simple: the world should be a better place with GripGrab in it, than it would be without.
As a business, we must take responsibility for our social and environmental impact – and that starts with us setting the bar high. First and foremost, we set that bar high for GripGrab, and next for our partners and suppliers. We talk the talk and walk the walk.
Sponsorships
Supporting cycling: from the grassroots to the trails and beyond
From the start, GripGrab has always been about enabling people to ride their bikes. As is still the case today, that mostly comes from designing and producing premium cycling essentials to help cyclists – that’s riders of all kinds – to reach their own, personal cycling potential.
Community
From the start, GripGrab has always been about enabling people to ride their bikes. As is still the case today, that mostly comes from designing and producing premium cycling essentials to help cyclists – that’s riders of all kinds – to reach their own, personal cycling potential.
Press Room
We are constantly working on new projects and products, and we have now developed a dedicated space for press inquiries. Here you can sign up to receive news about our products and keep up to date with exciting new developments at GripGrab.